Software Developer vs. Slimy Marketer

When it comes to strategies to earn income from your apps there are a ton of different tactics. In today’s video I discuss the spectrum of the Pure Dev vs. Slimy Marketer. The Pure Dev will do nothing to sacrifice the user experience even if it means earning way less revenue. The Slimy Marketer will do anything and everything to squeeze every last bit of money from the user. Both extremes aren’t good, so where should you fall on this spectrum?

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https://glassfy.io/

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https://seanallen.teachable.com/

This is a clip from my indie dev podcast called Build, Ship, Profit.

Build, Ship, Profit is a podcast that teaches you how to earn income from the apps you build. This show is unique because you will learn growth strategies AND watch me implement them into my own app to follow along with the results, good or bad. I share all my numbers from daily active users to monthly recurring revenue. Let’s grow together!

Build, Ship, Profit covers topics like:
– App Store Optimization
– Apple Search Ads
– Pricing, Marketing, & Growth strategies
– Paywall optimizations
– User Acquisition (Downloads)
– Retention strategies – keeping those users
– Get Ratings & Reviews so you can rank high organically in the App Store

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Timestamps:
0:00 – Pure Dev vs. Slimy Marketer
0:46 – Where should you be?
1:53 – Paywall during onboarding
2:53 – Data didn’t sell me. Basic math did.
3:47 – Charts
4:43 – Optimize for the right customer
6:15 – Think Deeper