Samplecon 2022: We Are Not Early, We Are Late – Embrace Web3.0 Today

The emergence of web 3.0 presents new opportunities for the sample industry. Blockchain technology can be leveraged across many areas in the consumer research space – from recruiting in the metaverse, to storing participant data on blockchain for additional privacy, to rewarding people with cryptocurrency. Learn about the early hits and misses, why brands are making big bets in this space, and how the sample industry can benefit. Jacqueline Rosales, a sample industry veteran and decentralized cloud service, Unigrid’s Craig Obligacion Wilson, will join forces for a collaborative presentation followed by a fireside chat led by Jon Cohen of Momentive-AI about the key takeaways from their ongoing work with innovative brands taking web3.0 by storm.

Speakers:
Moderator: Jon Cohen, Momentive-AI
Panelists: Jacqueline Rosales, ISA & Craig Wilson, Unigrid